Discover Velmora
Jewelry, considered from every angle.
Explore the story, standards and practical guidance behind Velmora Jewelry—from understanding materials and selecting a ring size to caring for the pieces you wear most.
Our point of view
Personal style deserves clarity.
Velmora is an independent, U.S.-focused online jewelry destination built around a carefully organized catalog. We bring fashion jewelry, sterling silver and fine-jewelry pieces into distinct collections so customers can browse by material, design and occasion without sorting through an endless, unstructured marketplace.
Every product page is intended to explain the specific metal, finish, stone, dimensions and available options for that piece. We avoid broad material claims that cannot be supported by the individual product information.
Materials guide
Know what you are choosing.
Material information varies by piece. Always review the product page before ordering, especially when metal composition, plating, stones or sensitivities matter to you.
Eco Brass
A brass-based fashion-jewelry material used for expressive designs and warm metallic finishes. Plating and stone details differ by product.
Stainless Steel
A durable fashion-jewelry metal often selected for everyday designs. Finish, coating and care requirements remain product-specific.
Sterling Silver
Pieces described as sterling silver should identify the silver standard on the product page. Tarnish can occur naturally and does not by itself indicate a defect.
Gold and Diamond Jewelry
Gold purity, diamond origin, total carat weight and certification details must be reviewed on the individual product listing before purchase.
Quality standards
Product-specific, never assumed.
Velmora does not manufacture every item in-house. Our responsibility is to organize the catalog carefully, present available specifications clearly and avoid describing a product as sterling silver, solid gold, diamond, handmade, hypoallergenic or certified unless the information for that exact item supports the statement.
Before public promotion, each collection is reviewed for photography, naming, pricing, material disclosure, available sizing and customer-facing fulfillment information.
Jewelry care
Small habits help preserve every finish.
Wear with care
Apply fragrance, cosmetics and hair products before putting on jewelry. Remove pieces before swimming, showering, exercising or using household chemicals.
Clean gently
Use a soft, dry cloth after wear. Avoid abrasive cleaners and chemical dips unless the product-specific care instructions explicitly permit them.
Store separately
Keep pieces dry and separated in a pouch or lined compartment to reduce scratches, tangling and contact between different metals.
Protect plated pieces
Plating naturally changes with wear. Limit friction, moisture and chemical exposure to help preserve the finish for longer.
Ring size guide
Find your Velmora size.
Measure a ring that already fits the intended finger across its inside diameter, or measure the finger’s circumference with a non-stretch strip. Measure near the end of the day and repeat the measurement for accuracy. Wider bands can feel tighter than narrow bands.
Use a ring that fits
Measure straight across the inside of the ring at its widest point. Do not include the metal edge.
Measure the finger
Wrap a non-stretch strip around the widest part of the finger. Mark the overlap and measure the length in millimeters.
Compare and confirm
Match the closest measurement below. When between sizes, select the larger size or contact client care.
| U.S. size | Inside diameter | Finger circumference |
|---|---|---|
| 4 | 14.9 mm | 46.8 mm |
| 5 | 15.7 mm | 49.3 mm |
| 6 | 16.5 mm | 51.9 mm |
| 7 | 17.3 mm | 54.4 mm |
| 8 | 18.1 mm | 57.0 mm |
| 9 | 18.9 mm | 59.5 mm |
| 10 | 19.8 mm | 62.1 mm |
| 11 | 20.6 mm | 64.6 mm |
| 12 | 21.4 mm | 67.2 mm |
| 13 | 22.2 mm | 69.7 mm |
| 14 | 23.0 mm | 72.3 mm |
Sizing can vary slightly by design. Use the selectable size shown on the product page and contact Velmora at 614-472-5589 when fit information is unclear.
Thoughtful gifting
Choose with the recipient in mind.
Start with their wardrobe
Consider whether they most often wear warm gold tones, cool silver tones, minimal pieces or expressive statement designs.
Check sizing discreetly
Borrow a ring they already wear on the correct finger or ask someone close to them before choosing a fixed-size design.
Review delivery timing
Allow enough time for processing and estimated delivery, particularly before birthdays, anniversaries and holidays.
Keep the order information
Retain the order confirmation and contact client care before sending any item back.
Velmora client care
Questions are welcome.
For help with a product, size, material, order, delivery or return, email support@velmorajewelry.com. Include the product link or order number when applicable so the team can assist efficiently.
The Velmora Journal
Guides for choosing, wearing and caring for jewelry.
Editorial guides will support the collection with material education, styling ideas, sizing help and gift guidance. Each article will be reviewed against the actual catalog rather than repeating unsupported supplier language.